Individual Assignment: McBride Marketing Paper
· Write a 3-5 page paper describing a marketing plan for McBride Financial Services. In completing the assignment, consider the following:
- What market research would you undertake?
- What types of media would be used?
- What are McBride’s target markets?
- What are the considerations for McBride to conduct a portion of their marketing on the Internet?
· Explain your reasoning for your responses.
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